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Hypr10 and award-winning expert Maria Bauer launch new collaboration for immersive behavioural training

Stockholm, February 03, 2026.

Maria Bauer, a behavioural scientist and expert in conflict, violence and threat management, together with the technology company Hypr10, today announce a new strategic collaboration. By using AI-driven avatars in XR (virtual and mixed reality), the initiative aims to make advanced, evidence-based training more accessible and cost-effective, particularly for public sector and other societal-critical organisations operating in complex and high-risk environments.

Hypr10 brings extensive experience and technical expertise in delivering scalable XR solutions for organisations where realism, safety and operational relevance are essential to training and education. This complements Maria Bauer’s long-standing background in education and supervision within violence prevention, mental health and professional conduct in challenging situations.

“Together with Maria Bauer, we are taking an important step towards the next generation of behavioural training. This is not about technology for its own sake, but about making critical knowledge accessible, trainable and grounded in real-world conditions,” says Kenneth Häggmark, CEO of Hypr10.

A core focus of the collaboration will be Maria Bauer’s expert domain: managing conflict, threats and violence. Together, the partners will develop realistic, ethically grounded and safe virtual training scenarios for personnel working in public and semi-public environments. The scenarios will target healthcare, social services, the justice system, schools and other professions where employees regularly face threats, crisis situations and high psychological strain. The ambition is to expand access to training while improving quality and long-term learning outcomes.

“XR offers a unique opportunity to train for difficult situations in ways that were previously impossible. When technology is combined with deep behavioural expertise and ethical awareness, we can create training that truly makes a difference – for individuals and society,” says Maria Bauer.

The initiative addresses a growing need within the public sector and other societal critical organisations operating in environments exposed to risk. The new business area will be launched during 2026 and gradually introduced to public sector organisations, educational institutions and selected private sector actors.

About Maria Bauer

Maria Bauer is a behavioural scientist with a degree in psychology and more than 30 years of professional experience within the public sector. She has trained approximately 500,000 professionals in Sweden and internationally and is a highly sought-after lecturer and supervisor. She is the author of Hot och våld på jobbet (Violence and Threats at Work, Studentlitteratur) and En trygg och säker förskola (A Safe and Secure Preschool, Gothia), and has previously developed and implemented widely adopted digital and VR-based training programmes for key professional roles.

About Hypr¹⁰

Hypr¹⁰ is a Swedish XR company, headquartered in Stockholm. We are specialising in immersive training and simulation for complex and high-risk environments. Hypr10 designs and develops XR* solutions that support realistic, scenario-based learning where safety, accuracy and realism are critical. Through EdTech and scenario-based environments, XR enables learning by doing in a safe, repeatable and measurable way. This allows individuals to train behaviour, decision-making and communication under pressure. Our solutions optimise soft-skill training, where context, stress and human interaction are critical and traditional classroom methods fall short. We work with organisations across industry, transportation, defense, health care, safety and the public sector to increase preparedness, improve learning outcomes and reduce risk and cost through immersive training.

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